About the Programme


About the Programme

The BSc (Hons) Business Management with Marketing program, awarded by Queen Margaret University (QMU), is a highly regarded degree that prepares students for thriving careers in the field of marketing. This comprehensive program seamlessly integrates core business management principles with specialized modules centered around marketing strategies and practices. With the general degree achievable in 12 months and the Special (Hons) degree in 18 months, students can efficiently gain the essential knowledge and skills necessary for success in the dynamic marketing industry. QMU's reputation for excellence ensures that graduates are well-prepared to excel in marketing roles, equipped with a comprehensive understanding of marketing principles and the ability to devise effective marketing strategies in today's competitive business landscape.


About the University


About the University

Queen Margaret University (QMU) has gained recognition and achieved notable rankings for its academic excellence and commitment to student success. University’s dedication to providing industry-relevant education, innovative research, and impactful community engagement has garnered it a strong reputation in the academic community. QMU consistently ranks among the top universities in Scotland and the UK. Its reputation for producing graduates equipped with the knowledge, skills, and practical experience sought by employers contributes to its standing as a respected institution both nationally and internationally

Program Outline

Semester 01 - Common modules
  • Accounting for Business
  • Business Operations
  • Business Law, Ethics & CSR
  • Marketing Communication (specialised)
Semester 02 - Specialised modules
  • Digital Marketing Techniques
  • Strategic Digital Marketing
  • Marketing Analytics
  • Research Methodologies
Semester 03 - Specialised modules
  • Innovation in Marketing
  • Digital Customer Experience

Entry Qualifications

  • SQA Specialized Diploma in Business
  • GDM / HND
  • AAT – Passed Finalist
  • CASL - Executive Level
  • CIMA – Cert BA
  • CIM – Professional Diploma
  • ACCA – F1 – F4

What will be
your next step?

You’re one step closer to becoming a globally recognized graduate.
1. Share your contact information.

Rest assured that your details will remain strictly confidential and will not be shared with any third parties.

2. Consult with your dedicated student counselor.

Engage in a meaningful discussion with our experienced student counselor who will guide you towards the best pathways for your higher education.

3. Build your future for a brighter tomorrow.

Enroll in the outstanding programs offered at Imperial College, and embark on a journey that will equip you with the skills and knowledge needed to thrive in the future*.

Please complete the form below, and one of our student consultants will reach out to you within 24 hours.